Of 8,500 small businesses surveyed across the US, more than two-thirds of them said they are using social media to market their business. What is preventing the remaining one-third from engaging in social media? A lack of time and resources. This challenge makes the perfect case for outsourcing social media efforts. Is outsourcing your social media efforts the right thing for your company? Mashable has created four questions that small business should consider before deciding to outsource:
- Can effective social media drive your business growth?
- How well is your social media working today?
- Could outsourcing free up your time to focus on business operations?
- How do you measure ROI?
All small business owners know that be completely devoted to your business is key to it's success and social media is the new form of customer marketing. If you don't have the resources to hire a full-time social media manager or don't have the time to learn the tools yourself, contact Gatz Optimize for more on how we can help grow your social media presence for you.