Social Media Advice for New Grads

Congrats, grads! You've successfully completed your higher education. The ceremony has ended and the cap and gown have come off... now what? Time for a J-O-B! While you may have grown up a connected millennial, you should still review how your social media presence looks to people outside of your family and friend group (yes, employers are checking your tweets and Facebook posts before they interview you.)

Use these tips from Heidi Cohen to get your social media presence set up for success:

  • Check out the competition - Examine how your peers appear on social media and use a critical eye to see the good, the bad and the ugly from an employer's perspective. Also check out potential employers on social media to keep an eye out for open positions.
  • Google yourself - Go ahead, do it. Know that prospective employers, business partners and even romantic interests will check you out before they contact you. See what's out there because what you don't know can hurt you. Don't like what you see? Consider how you want to be viewed and work on building a new profile.
  • Dress for success - You only have one chance to make a first impression and many times that happens online. Do a professional makeover on your photos, text and links on your profiles.
  • Show your accomplishments - Graduation is the perfect time to assess what you've done to-date. Your LinkedIn profile is the place to include internships, volunteer work and awards. Make sure your profile it complete and up-to-date.

There is a brand new world waiting for you after graduation, so don't let your social media presence hold you back!